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But this cardinal rule doesn't always translate when you're dating in the digital age.
Let's face it -- you often find yourself fumbling your way through online dating.
This period of courtship is sometimes seen as a precursor to engagement or marriage.
Traditional courtship dictates a seemingly simple concept: men pursue women.
This isn't because men can't handle it when women ask them out, it's that no one likes hurting another person's feelings.
No matter who you are, not everyone wants to go out with you, and that's okay!
It can be a form of courtship that consists of social activities done by the couple.
The protocols and practices of dating, and the terms used to describe it, vary considerably from country to country and over time.
From the standpoint of anthropology and sociology, dating is linked with other institutions such as marriage and the family which have also been changing rapidly and which have been subject to many forces, including advances in technology and medicine.